Should Teleseminars be Scripted or Unscripted?
The answer is some of my audio messages are scripted and some are not scripted.Let's start with the scripted messages. If I am doing an Ask campaign interview, and I’m interviewing somebody else, I will actually script that audio message so I can save my guest's time and effort. I just send them over a 100 to 150 word script that takes less than a minute to recite and they call into my audio generator account.
Examples are www.JustAskBrian.com, with Brian Tracy, or www.AskStephenCovey.com. Both of those were scripted because I wanted to save that talent time, and I also wanted to save both gentlemen the hassle of wondering what to say.
When I don’t script them, I typically call myself and leave a message. This takes very little time. It isn’t scripted. I’m just giving you an answer based on my experience.
Is there a formula on what to say?
The secret is yes, there is a formula on what to say! Here is the simple formula I use. I hope you will use it for your scripted messages for online audio or audio postcards.
First of all you need an audio generator account or something like it. You can get access to audio generator for $1 for seven days, that is if you don’t have one. You can get access to that from the executive summary of Module One of Teleseminar Secrets.
There’s a six part formula for any audio message. This is the six serving men that Rudyard Kipling talked about whenever he had writer's block. Who, what, where, when, why, and how.
All right, let me give you a quick example: Hi this is Alex Mandossian calling in from San Francisco, California, and I want you to type in your first name and primary email address you see there below. Then click the submit button so you can get instant access to the cheat sheet to Teleseminar Secrets that we will hold next Thursday at 5:30 Pacific, 8:30 Eastern time. Do it now and you’ll get access to that cheat sheet so you too can learn how to boost your sales, faster, better and with far less effort with teleseminars. Go ahead, click the submit button and I’ll see you next Thursday.
Okay, you see the way that worked? Who is Alex Mandossian? Where is a teleseminar? What is the Teleseminar Secrets preview call. When? I happened to say next Thursday and I gave the time.
Why should they do what I want them to do like click the submit button? Because they will get access to the cheat sheet and learn how to boost their sales and profits faster, easier and with less effort. And how are they going to do it? Well they're going to type in their primary e-mail address and their first name and then click the submit button. Who, what, where, when, why and how.
Next time you get stuck or have audio block or writer's block, use Rudyard Kipling's six serving men and you will eliminate any blockage forever. Good Luck.